Journal · After publishing
After publishing.
Every journal post on after publishing: sourced answers on ranking on Google and being cited by AI assistants, written with the rules PARCHMNT applies to every page.
Topics
Do Internal Links Help a Page Rank? Yes, and How to Place Them
Do internal links help a page rank? Yes. Google's documentation says links are how it finds and understands pages. Which anchors, from which pages, how many.
After publishingOctober 29, 2026How Often Should You Update Old Blog Posts? Follow the Evidence
A calendar is the wrong trigger. How often should you update old blog posts: the four signals that say now, what to change, and how to date it honestly.
After publishingOctober 29, 2026How to Track Where Your Pages Rank for Free With Search Console
How to track where your pages rank for free with Google Search Console: set it up, read clicks, impressions and average position, and spot the pages to fix.
After publishingOctober 29, 2026How to Write a Service Page That Ranks Locally (and Is Not a Doorway)
How to write a service page that ranks locally: one page per service and area, the business defined once, local proof, LocalBusiness schema, the doorway test.
After publishingOctober 29, 2026What Is a Good Click-Through Rate in Google Search? By Position
Google publishes no target. What is a good click-through rate in Google search: the curve by position, with and without an AI answer, and how to fix a low one.